Too often we hear someone in business say that if you can't do something correctly/properly/"right", it's worse than not doing it all. Of course, it's always said with good intentions (right?), but is that true? Is it really better to not do something, than to do it in a way that (some... … [Read more...]
social strategy: Building It Isn’t Enough
Did you know that we have a page on Facebook? While a lot of the information posted there will be cross-posted from here, we believe that you meet your customers where they are - whether Facebook, Twitter, email, LinkedIn etc. It's not enough to throw up your website and wait. "If you build it, … [Read more...]