Archer Creative

Multi-Media Marketers and Storytellers

  • Home
  • Portfolio
    • Web & Blog Design
    • Video Production
    • Branding & Identity
    • Graphic Design + ebooks
  • Let’s Get Started
  • FAQs
  • About Us
  • Contact

The Flaws with a “Do It Yourself” Approach to Web Design

April 27, 2016 by Karla

When I was remodeling my first home, I learned the hard way that not all DIYers are the same. Despite a supposedly thorough home inspection prior to the purchase of the home, ripping out the drop ceilings, and the three other layers of even older ceiling, quickly revealed that the main support … [Read more...]

Filed Under: business, Client Questions

Finding Images for Your Blog Posts

May 11, 2012 by Karla

Finding Images for your blog posts

*updated at bottom of post I recently had a discussion with a fellow web designer about images used on a client's site. Her client contacted her after receiving a $1400 invoice from the image's license holder, for unauthorized use of an image. He thought that because he had found the image on … [Read more...]

Filed Under: blogging, business, Client Questions, clients

Recycling Old Blog Posts for New Content

April 4, 2012 by Karla

When I started blogging, I had a million-and-one blog posts swirling around in my head at any given time. It seemed the ideas would never dry up. Fast-forward 4 years, and I found myself struggling to compose one good one a week. It may have been caused by the (false) notion that everything under … [Read more...]

Filed Under: blogging, business, Client Questions Tagged With: blog post roundup, blogging, content, content writing, ideas, old posts, posts, recycling, repurposing

Improve Your Site’s Load Time

September 27, 2011 by Karla

How to improve your site's load time

One complaint I often hear from potential clients is that their sites are slow to load. No one wants their site to be "that site"; you know, the one that crashes your browser or takes so long for anything to show on your screen, that you just move on to something else. Bottom line: Viewers … [Read more...]

Filed Under: business, Client Questions, services Tagged With: clients, ranking, search

When It Comes to Your Business: Keep Your Dreams on Track

March 7, 2011 by Karla

Sure, you are a "small business". But does that mean your ideas are small? That they can't sprout and grow. When you were first planning your business, you had big plans. Big dreams for it. Now you are faced with the day-to-day list of things to do; things that had to be done, yesterday. … [Read more...]

Filed Under: business, clients

Your business needs a logo. Now what?

February 7, 2011 by Karla

If you are a new business, one of the things that will (or should) eventually take priority on your to-do list  is the need for a logo. All of us are familiar with logos that we are able to instantly recognize. Most preschoolers are able to identify many items with the correct manufacturers … [Read more...]

Filed Under: branding, business, design, logo work, marketing Tagged With: branding, business, design, designs, logo, logotype, questionnaire, questions

GAP’s logo debacle

October 8, 2010 by Karla

On October 4th, the GAP quietly rolled out a new logo. There was no fanfare. No press release. No change of signage at their stores. Just a change on their website. The response was anything but quiet and it started almost immediately. GAP is now saying that it was surprised by the reaction, … [Read more...]

Filed Under: business, design, logo work, marketing Tagged With: design, Gap, logo, spec work

Ready to Get Started?

Put our knowledge and experience to work for you. No matter what medium you are using, we'll make sure that it's not only pixel perfect, but functions well, meets your goals, and connects you with your readers, customers and clients.
Let's Start
  • Home
  • Portfolio
  • Let’s Get Started
  • FAQs
  • About Us
  • Blog
  • Contact

Copyright © 2022 · Archer Creative on Genesis Framework · WordPress · Log in